Quite by accident, I had a wonderful and funny time yesterday afternoon. I stumbled upon a long video about the history of the Volkswagen Beetle (Fusca for my Brasilian readers.) If you are curious and want to go in-depth, here is the link:
https://en.wikipedia.org/wiki/Volkswagen_Beetle
In the 1930's Hitler came to power in
Germany. He took note of the low level of car ownership among German people. He
was building an ultra-modern highway system for Germany called The Autobahn.
Hitler was aware of Henry Ford and his
pioneering work with the Model T that made car ownership possible for the
average US worker. Hitler commissioned a major automaker to develop a car for
the average German worker who only earned a wage of 32 Deutsch marks per week.
The result was a car that we know well-the
Volkswagen Beetle. It was a vehicle of great simplicity hiding some incredible
innovation. It had an air-cooled engine sitting in the back of the car. Almost
4 decades later, I arrived in Washington, D.C. I was completing my time in the
U.S. Navy. I knew that I was in an area with snow and ice. I would need a car
that would handle the cold winters. An African American friend gave me some
profound and most unexpected advice as follows:
"Bro' get a Volkswagen."
I ended up buying the sports version
of the V.W. Beetle-the Karmann Ghia. When ice and snow hit the road, the
rear-engine rear-wheel-drive car gave me wonderful traction on the roads.
Only 600 VW Beetles were sold before World
War II erupted. The factory was converted to produce military vehicles. At the
end of the war, the factory fell into the British zone of occupation. (The
Russians kept trying to take over the factory.) Two British Army officers found
themselves in charge of the badly damaged factory in Wolfsburg. Major Ivan
Hirst was the senior officer. He was not a typical military officer. He was a
man of vision. He felt that the German people needed to be rehabilitated. One
way to do this was to create a viable auto industry.
He explored the factory, He found two working
prototypes of the VW Beetle. He surveyed the factory in great detail. It was a mess,
but the main components were in place. He started to clean up and fix the
factory. He convinced the British government to make a big investment to bring
the factory back to life. He hired an experienced German auto executive to run
the factory. It was a controversial choice. The man had never been a Nazi Party
member. However, he had worked for the Nazis producing military vehicles.
As they say: "The rest is history."
Volkswagen Beetles were eventually sold worldwide. Volkswagen is now one of the
largest auto manufacturers in the world.
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